Friday, April 07, 2006

This also is a good thing (updated)

I really start to feel unhip and crusty when I'm in the mall these days. I spent my time in the mall as a kid, but my underwear was safely inside my clothes. And my rude t-shirts do not in retrospect seem as rude as their rude t-shirts.

Something about "I taught your boyfriend that thing you like" plastered across the chest of a ten-year-old girl is pretty disconcerting.

Ditto "I'm not a slut, I'm just popular!" on a sixteen year old.

Ditto "I was molested by Micheal and all I got was this lousy t-shirt" on anybody.

Well, a lady named Jenifer Hoffman has seen what I've seen and actually did something about it. She started a company called Emotional Armor making t-shirts with more positive slogans.

Some of them, e.g. "I believe in me" are a little hokey, but they have some like "Princess. Not in need of rescue" that sound edgy enough to pass in the halls of a junior high school.

Good stuff.

(update: I had the company's name wrong. The ever-observant Sean Parker Dennison pointed this out and I fixed it.)


Rev. Sean said...

the company's name seems to be "emotional armor" not "emotional bonds" and the website isn't yet functional

Chalicechick said...

Fixed the company's name in their post.

Fixing their website is up to them.


Anonymous said...

Emotional Armor website and e-commerce are up and running. All net profits are donated to the prevention of violence and a children's cultural enrichment program so this is not an opportunity to advertise just an update on the business and it's five months accomplishments on what started in reality as a fundraiser has been amazing...thanks for the support of the messages! J