I had a thought about the Independent Affiliates situation recently.
Recall how when the AUC first split off, it had taken the name “American Unitarian Association” and the UUA immediately sued to get it back.
I thought that was a brilliant trap on the UUA’s part to hamstring the AUC and the AUC played right into it. The got national press coverage for splitting off, we’re talking an article in the Wall Street Journal among others.
And what did the AUC leadership waste that national attention doing?
Complaining about the lawsuit over the name, bitching about the UUA and generally making themselves look like UUism’s bitter ex-husband.
They didn’t preach a positive message or in other ways sound like a movement that was going anyplace, they just sounded like a bunch of petty malcontents and the AUC membership has been pretty tiny ever since. (Though they’ve been way playing down the malcontent message in the last few years and I am sure it has improved.)
Now the Independent Affiliate situation has me considering the name question again.
If CUUPs, for example, is no longer affiliated with UUism, will they have to change their name? What effect will THAT have on the organizations in question?